Wednesday, 11 December 2013

Contents Page






This is my second and final version of my contents page.

Tuesday, 10 December 2013

Double Page Spread


 
 
 
 
 

This is my final version of my double-page spread.

 
 
The first image above represents my first draft of my front cover and the 2nd image my final. I decided to change the main image first as I felt that the image wasn't conveying the genre that I wanted to represent along with the masthead, which I also changed. I felt that the 1st draft image looked more R'n'B next to the masthead, and chose to go with the more cheesy approach the 2nd time, displaying a more 'poppy' atmosphere to the front cover. I decided that I didn't want to use a font from dafont.com and just decided to generally use a default font from Photoshop itself but design it in a way that suited the magazine making it bold which created a statement and eye-catching to the audience. I also chose to put a slogan underneath my masthead on the final draft, the colours coordinating with the masthead above in order to create a more professional vibe to my magazine, also stating which genre the magazine belongs to.. Also, the teaser fonts had changed because I felt that the font in general just made my front cover look completely different to how I imagined it to look.
 
The colour scheme of blue, pink and white is present throughout the front cover, DPS and contents page to represent the target audience being girls from 11-16. I thought that the three main colours stood out against the black background and created a warm feel to the magazine, making it more feminine. The pink, blue and white also represents the Union Jack's red, white and blue but, the pink is a feminine and pop'ish substitute instead of red.

I managed to lighten the image in the final draft in order to make the image look more fresh without it looking too false and fake. The first image in the 1st front cover was too dark, my fault in the lighting but, I felt that it didn't match the genre and needed to create something that looked relatively close to what I wanted.

I changed the positioning of most things too for a more professional feel. I thought that the teases/cover lines would be more appropriate on the left 3rd, which would be more realistic in existing magazines instead of at the bottom of the page [seen in 1st draft] I chose to put the website address underneath the slogan to create more space at the top left hand corner, where my website would be, slightly cramped too. My price and date is with the barcode at the bottom right corner for more realism and generally for a neater appearance.

Sunday, 24 November 2013

Chosen Images







 I chose these shots because I felt that they worked better than the other shots that I had taken. I found that these shots also had the more appropriate lighting as the other shots seemed to come out darker than I had hoped. I also decided on these images because I thought the camera angles worked well, and there are a variety from long shots, mid-shots and medium close ups allowing me to have a variety of images for my magazine.

Friday, 22 November 2013

Photoshoot 22/11/13

These are the results of my photography shoot on the 22nd of November 2013.

The photos were taken against the black back drop despite the need for a white B.D but, my models could only use participate on the 22nd. The clothing that they wore were matching white vest-tops, this would of been of been changed if the back drop was white as I wouldn't want the models to blend and wash in with the back ground behind them. I thought that the white would contrast with the black prior to the lighting around them, if the lighting was hit correctly the models would really stand boldly infront of the back drop. I also decided that the models would wear the matching clothes, also the matching maroon jeans to reinforce the bold statement against the colour. Also, the clothes that the models are wearing would be a statement to the audience as the models represent a form of fashion that may or may not be popular with the youth culture.
The poses that my models portrayed could be similar to that of the Pop magazines published today. I wanted to display a very poppy kind of vibe complete with the cheesiness of the average teenage magazine.
 
 
 
 
 
 




 

















This is an effective magazine cover that could potentially influence my magazine. The soft lighting that is focused on the model creates a nice touch to the photo because it gives more of a light feeling to the shoot. The pose that the model is portraying would be too risky for the genre that my magazine will be, but the clothing and theme that she is displaying is quite useful. Although my magazine would not be featuring a school-type theme, it can display a theme none the less. The “prep” school feel is in touch with the genre and this inspires me to create a magazine with a certain theme to it be it plain and simple or actually create a type that is noticeable to the audience, aka the cheerleader American theme this Smash Hits cover portrays. The masthead is very engaging to the audience as it makes a clear statement with the matching colours that Britney, the model, is wearing. The bigger the masthead, the bigger the statement.
 
 
 
 
 
 
This magazine is effective because of the layout of the front cover itself. The colours are bold and stylish: which is how I want my magazine to look but the colour scheme will be different. The direct mode of address makes the magazine more personal and engaging for the audience as they feel that the model on the magazine cover is personally engaging with the reader; an attribute that I want my magazine to personally possess. The summery colour scheme represents the theme that Vogue may have wanted to achieve and gives the magazine a positive vibe and an elegant image. This influences my magazine to a definite-look to give the audience the genre of the magazine straight away.  

Wednesday, 20 November 2013

Call sheet


R e b e c a  . W a l l i s

Photographer

Photo shoot Assignment/call sheet

Date: Friday 22nd November 2013

Time: N/A (Subject to change)

Assignment: Photo-shoot

Location: A1 Photography studio, Hitchcock house.

Client: Burst Magazine

Media: RAW

Compensation:

Primary Shoot contact:

Rebeca Wallis

Photographer:

Rebeca Wallis

Make-up Artist.

N/A

Hair Stylist:

Rebeca Wallis

Wardrobe:

Rebeca Wallis

 

Model 1: Jodie C.H

Model 2: Amanda. G

 

Special Instructions

1)     Plain Jeans/Any colour as long as both models wear similar colour

2)     White T-shirt or Vest-top no logos or special designs

3)     Plain white trainers/vans, no multicolour or sparkly items

4)     Hair can be any design – if wearing hairband etc. match colour with shoes or jeans.

 

Timeline

Meet at A1 Photography room

2:50pm

Makeup, Hair and Wardrobe briefing

3:10pm – 3:30pm

Photo-shoot

3:40 – 4:20pm

Tuesday, 19 November 2013


19/11/13  = Planning Photo-shoot









At the moment we've been planning our actual photo-shoot, this week we've been focusing on creating our call sheet and just creating plans for our magazine. The booking for the photo shoot will be on Friday the 22nd on a black back drop. So far I've been focused on creating the journalism piece for the DPS as I feel this is most important. I need to start shooting off-scene photos for the contents page while waiting for the photography studio which is also important but, I'm unsure what I actually want.We've also been analysing existing models and magazines that may influence our actual magazine.


This is helping because I'm gathering different ideas that may or may not work for my own shoot. For example, the use of shallow depth of field sometimes is shown in many cover shoots which may be influential to my contents page if the models are out in the open or wherever the shoot may take place. This is also helping because I'm getting a different feel on lighting and poses that could make my cover work, also I noticed a theme in the magazine cover's which makes the cover page much more professional and engaging to the audience.
  

 

Photography

 

Umbrella Lighting:

Shoot Through Umbrellas:

Shoot through umbrellas or can also be called soft or white umbrellas are the most common umbrellas used by photographers. The idea of umbrellas are to diffuse lights, similar to soft boxes and softens the light that’s hitting your subject.
 

Reflective umbrellas

Reflective umbrellas are useful modifiers, allowing you to bounce light directly onto your subject without the use of standard reflectors. The reflectors allow you to use the product as well as keeping your studio tidy as they can be easily moved around.

 

Gold: Use gold reflectors to warm up your pictures.

Silver: Silver reflectors can be used to brighten your picture, without affecting the colour of the light.

White: Use white reflectors to bounce light into shadows, without affecting the quantity, quality, or colour of light being cast on your subject.

Black: Black reflectors act in a subtractive manner, removing excess light from your photos.

 
Nikon D40 and Nikon D7000 with 7 million mega pixels with a 150 millimetre lenses. The other would be the Nikon D7000 18 million mega pixels with a 155 millimetre lenses.


Tips:
  1. Stand 6 ft away from backdrop to maintain a clear and good shot
  2. Use trinity flash lights as they add depth to the shot.
  3. Shallow depth of field = When the main foreground image is clearly in focus where as the background is not in focus and blurry.



EXPOSURE TRIANGLE: APERTURE, ISO & SHUTTER SPEED

Each setting controls exposure differently:

Aperture: controls the area over which light can enter your camera
Shutter speed: controls the duration of the exposure
ISO speed: controls the sensitivity of your camera's sensor to a given amount of light
 


Monday, 21 October 2013

Magazine distribution (planning)

Magazine Distribution (planning)
 
 
 

The store stacks the magazines vertically over each other on the shelves, if they are the same magazine)  so the mastheads are on view. They keep the left third and cover lines visible to the consumer. Some of the lesser known magazines are situated at the back of the rack while the more popular ones infront. The designer has kept the masthead’s showing at all times so that the consumer may pick up the magazine and observe, so the mastheads must have an appealing font and colour to be able to be seen.

These magazines are on the racks infront to catch the view of the consumer as they are at eye-level. These are normally the newest or most popular magazines, and more often than none they contain “gifts” with the magazine which makes the consumer more obliging to buy it. Most times the magazines in the rack infront are the most appealing for example, the ones in the first picture are aimed at young children who can immediately see the difference in the layout of the magazines and are more appealed into picking them. Where as in the second picture it’s showing a ‘CHAT’  magazine that is normally aimed at the older woman these are situated out infront because of their cover-lines and teasers about real life as they appeal to the audience they are aimed at. The magazines that are out on front, most of the whole cover page is shown so that the splashes, teasers, left third, right third, skylines and cover lines are on show to entice the reader to buy it.
 
DISTRIBUTION
 
 
 
Sale or return:
Sale or Return is the system used by magazine and newspaper distributors with newsstands The distributor is given a number of magazines to sell (20) And only ten are sold, then those ten copies that are left are then returned to the distributor with no cost to the retailer. This is a benefit to the retailer as there is no risk or wastage involved, but it's a risk to the environment and the publisher and distributor as lots of paper is wasted and the money it had cost to print the magazine. This is why retailers agree to sell as many magazines as they do because they wouldn't be losing out on any money if they had to be returned to the distributor. This way of distribution is also quite beneficial to the consumer as they don 't have the hassle of subscriptions on websites/emails and sometimes prefer hard copies to electronics.

Freemiums- direct distribution:

This method is the distribution of free magazines has become increasingly popular amongst tube stations and busy public places. This method is good because it goes straight to the customer, because the magazine is free the publisher needs to raise profit by adding in a huge amount of adverts to get back profit.

Postal Subscription:

Postal subscription is a good way of distribution because it is sent straight to the customer when they subscribe to the publisher/magazine via email or website - Copies do not get wasted this way. Also, subscription is also a huge saving method for customers as they save money instead of buying each issue singularly and many customers get a gift with subscription which also helps to keep the customer rating high because they feel that they get more for their money.
 





Friday, 18 October 2013

Blogging

Blogging
 
Over the past weeks creating the magazine, I feel that I have started improving on the designs. Working with InDesign and Photoshop, which is completely new to me as I've never used them before feels somewhat like a second nature now as I feel that I am growing more confident with using them. Creating the induction assignment on InDesign was more difficult than the college magazine contents page as it was new, but I feel that I can work better on them now if need be when I start creating my final music magazine.
 
 
Gathering feedback from classmates on the college magazine has really helped me into making sure that I do not make the same mistakes when it comes to the final product. It helped me to evaluate what I need to work on and what aspects I can bring to making the final magazine.
 
There are something that I find difficult for example, evaluating the magazines for the case studies. I feel that I performed very badly in that because I'm bad at evaluating things that are new to me. I personally feel that I need to work on using my analytical skills to evaluate the important aspects in the media world to help me focus on creating my final product. Over all, I think the last few weeks have been productive but, there are a few aspects in which I need to improve.


Preliminary task - Evaluation


Preliminary task – Evaluation

What I think went well on my college magazine would be the text and the colours that I had used. I had made sure that the colours that I had used were appropriate and would match and certain scheme that I wanted – I didn’t want to just use any colours as I personally thought that would make my cover-page more childish than College.

“Your front cover looks nice and it is clear to read. The colour red used in the text stands out more which I think is a good idea to grab the readers and I like how your main image links to the masthead. =)”

Also, not only did I want to have the colours engage the readers, I wanted the font to. I had made sure I used bold, but stylish font to attract readers to the front-cover. I thought that using a plainer and smaller text would be inappropriate for the younger readers in the college. This links on to the layout of the magazine, the text that I had used would have to be visible, but also able to perfectly fit onto the front cover without being messy or unclear.

“In terms of layout it suits perfectly well. There are less teasers making it look not too packed to read. Overall your front follows the codes and conventions of a magazine”

I didn’t want to overcrowd the magazine and make the front cover too intimidating to the audience as many teenagers are reluctant to read too much. I wanted to ensure that my teasers stayed short and sweet and captured the main highlights of the magazine.

For my content page the colour scheme that I had used had been abolished and I wanted to make the content page much more colourful than the cover page. Although the front cover is more important in attracting the audience, the contents page is just as important to show the reader where the stories they want to read is. I made sure that the colours that I had used matched so they created their own little scheme of their own. I wanted to use unique colours so they were engaging to all of the audience.

“Your contents page looks good overall. I like the title for your contents its like you've used unique colours. The audience won't get confused as in to what to read since you've outlined what to read”

“The colours you have used are very nice! The bright colours give the page a 'glow-in-the-dark' effect, especially with the letters being unlined.”

I made sure that the masthead on the contents page was just as, if not bigger than the cover page to ensure the readers know what page they are on.

What do I need to improve on?

I think that I need to improve layout sometimes with spacing and images. I feel that my front covers teasers and cover lines were too close together and looked untidy and made the page look crowded.

“The coverlines could have been spread across the page: instead of leaving the bottom of the page without coverlines you could have written them on the bottom of the page or devided the page and spread them.

Also, on the contents page I feel I should add more photos as it looked too plain and dull with only one photo. I thought that if I added too many it would look crowded and unprofessional but I learnt that only using one also looks unprofessional and dull.

“But in terms of making it a bit more interesting is to add images”

1)      I need to work more on layout with images and fonts and choose carefully when planning my actual music magazine to make it look more professional

2)      Choose an appropriate colour scheme to match the genre of the magazine.

3)      Make sure that my journalistic skills come across in teasers, cover-lines, editor’s note etc. to make it more professional than the college magazine.

Monday, 14 October 2013

Media Kit evaluation


The "We love Pop" Press pack, the majority of the readers of the magazine 'We love pop' is young girls, their target age between 13-15, which suggests that the magazine would feature colour schemes, layouts and artists which interest the young, teenage girls. The price of the magazine is £2.99 and is only dispatched monthly which may suggest that the content of the magazine would contain a lot,  which may also include premium gifts when you subscribe. The magazine contains backstage access and interviews and photos, which is an increasing popular topic with the young teenage audience.

Wednesday, 2 October 2013

Analysing College Magazines



  • Masthead - Bold, colourful text to stand out and appeal to students and is also a clear representative of the college. 'CTK COLLEGE MAG'
  • Clear selling lines and strap lines to inform and appeal to the audience, still bold enough to be seen - same colour as the masthead to stand out underneath the masthead.
  • The image is 'Shallow depth of field' the main image of the student is in clear focus while her surroundings are slightly blurred, representing the importance.
  • Clear price and issue in lower left hand corner on a Yellow background for more of an impact to stand out.
  • Quote at the bottom right corner that makes reference to the college - quotes to make it more personal to the college students, also makes it clear what college it is from.
  • Coverlines are clear at the left side, informs students about fashion which is important to college girls. The coverlines stay to the same colour scheme as the masthead and selling lines; pink, grey and black.

College Magazine draft

 
This is my college magazine draft ready to be made into the real thing on Photoshop. I chose to centre the image and to add the cover lines to the left, with the teaser at the bottom. The masthead and skyline is in the traditional region; above the image.